About Incontinence Choice

About Us Vivactive Careers
Founded in 2008

Founded in 2008 with the vision to disrupt the £14 billion incontinence industry, Vivactive exists to make the world a better place through superior products and enhanced customer experience. Our message is confidence without the cost.

Tailored to Customers' Needs

We believe our customers shouldn’t have to compromise on quality, so we've developed our range of incontinence products with their unique needs in mind and a direct-to-consumer online approach that ensures we maintain accessible prices.

Continual Growth

As we continue growing, our goal is to become Europe's largest, most respected provider of incontinence products. To do that, we're committed to working with the industry's most outstanding and ambitious people.

As an award-winning company, we're looking for people who share our passion for making a meaningful impact on the world, while working in a fast-paced environment that champions respect, integrity, innovation, and sustainability.

Our Purpose & Passion

To help people with incontinence get on with their lives by being the best in the world at offering and developing customer-preferred incontinence products. The customer is at the heart of everything we do.

  1. Develop a customer preferred range of products

    Develop a customer preferred range of products

  2. Obtained Through Easy-to-Shop Websites

    Obtained through easy-to-shop websites

  3. Subscription Platform Ahead of the Competition

    On a subscription platform that's ahead of the competition

  4. Efficient Back-Office Processes

    With a set of efficient back-office processes

  5. Outstanding Delivery

    And outstanding delivery with premium options

  6. World-Class Customer Service

    Complimented by world-class Customer Service

Easy-to-Shop Website

Easy-to-Shop Website

We're dedicated to giving our customers an intuitive, easy-to-use platform that empowers them with all the information they need to make better decisions about their incontinence pads and products.

A Streamlined Subscription Platform

Streamlined Subscription Platform

We're constantly looking for new ways to improve our shopping journey to provide a seamless experience through our market-leading subscription platform. We give our customers complete control of their subscriptions, allowing them to change or cancel their orders at any time.

Optimised Back Office Processes

Optimised Back Office Processes

Our stock is meticulously controlled, ensuring we are never out of the stock our customers need while delivering the everyday low prices that inspire loyalty and brand affinity.

Our Awards

Why join Vivactive?

We're Committed to Doing Better Business

Feefo

Feefo provides invaluable customer feedback on both our products and our services, enabling us to continuously monitor responses in order to improve our customers' experience with us. We're proud to receive over 400 points of service feedback each month and have maintained consistently outstanding scores since 2014.

Hotjar

As a business that shares our vision for improving the online customer experience, Hotjar enables us to discover, consolidate, and respond to our users' needs. By utilising their bespoke behaviour analytics tools, we're able to directly monitor the user journey, gain insight into challenges, and continuously evolve our platform to meet and exceed our customers' expectations.

1. About Us

Our Philosophy

We appreciate that you have many options when choosing your incontinence products, so here are a few reasons to shop with us.

The Largest Product Range Available

We believe that the product should be tailored to the person, and not the person to the product.

Year after year, customers continue to order from us because they simply cannot find the right solution for them at Tesco, Boots, or any of our direct competitors.

Our diverse product range can accommodate customers with every possible incontinence issue, so whether you’re concerned about odour control, quick absorption, or freedom of movement, you can find exactly what you need at Incontinence Choice.

The Lowest Prices Around

We’re fully committed to offering our customers the lowest possible prices on quality products, and we’re confident that you won’t be able to find a better deal at your local supermarket or chemist.

The same incontinence products that you can pick up off the shelves in Tesco, ASDA, Sainsbury’s and Morrisons, you can find here at significantly lower prices.

In fact, our Price Promise guarantees up to 30% savings on leading brands, up to 55% savings when buying our own label brands, and 10% off every single order when using our subscription service.  

Exceptional Service

We believe that buying from an online retailer should be a stress-free experience.

For us, the customer journey does not simply end as soon as you’ve placed an order. Our reputation is built on customer satisfaction, which is why you can rely on us to deliver your products on time and without complication.

We offer a range of delivery options including next day delivery on all orders made before 9 pm. Each order is shipped safely and discreetly, with every product arriving in an unmarked box or opaque bag.

Genuine Advice

When you’ve been around as long as we have, you learn a thing or two about incontinence.

We realise that when you first visit our website, you may not always know exactly what you want, but rest assured, we will help you find your incontinence solution.

Our impressive product range is backed up with genuine, unbiased advice, and we’re always prepared to listen to your feedback and answer any questions that you may have.